about me

Work stuff

I gave a TEDx talk in Columbia, Mo., in spring 2013. Watch it here.

I am a journalist by trade and by passion — one lucky enough to live in a time of innovation and work with people who value it.

My job is as the director of community outreach at the Columbia Missourian, the community newspaper run by faculty and staffed by our awesome students. My focus at the newspaper is community engagement. I am also an associate professor at the Missouri School of Journalism, where I teach or have taught a number of topics including Participatory Journalism, Multimedia Planning and Design, and News Design.

I’m an accidental academic, having fallen into the role of a professor from a career as a working journalist, and deciding to pick up a master’s degree along the way.

Warning: I talk with my hands.

I’m an experimenter, an optimist and a change agent.

I spent a year studying engagement in journalism at the Reynolds Journalism Institute, and I have strong views about how the relationship between journalists and their audiences needs to evolve (and is evolving, whether journalists are ready for it or not). During my fellowship, I interviewed dozens of journalists, explored what “engagement” means in disciplines outside journalism, developed a newsroom discussion guide around engagement and held a workshop on how engagement success can be measured.

Use this link to find more about my work around the Interwebs.

I regularly speak, train and consult with journalists and non-journalists on topics like:
— audience engagement
— social media
— measuring impact (see my list of impact metrics here)
— participatory culture
— transforming digital publications
— workplace processes and organizational culture
— audience-focused design
— creativity and brainstorming

You can find me at Twitter, Facebook, delicious, the Missouri School of Journalism, Instagram, LinkedIn, Google+ and about.me. Or, if you’re feeling old-fashioned, just e-mail me.

Personal stuff

My husband, two sons and I recently moved to Sarasota, Fla., and am teaching remotely for the fall semester. I read. I swim. I chase my kids, who I call Thing One and Thing Two. I’ve lived in eight states, the most spectacular of which is Alaska. I’m thrilled to be back by the ocean and think the smell of sunscreen makes most days better. My name used to be Mary Joy Mathis (if you knew me then, say hi!).

8 Comments on “about me”

  1. […] of Missouri Columbia (“Mizzou”) and the Reynolds Journalism Institute, by RJI Fellow Joy Mayer (Twitter @mayerjoy). I had been introduced to Joy by my friend and former coworker Nicole Hollway, […]

  2. […] Joy Mayer will be joining us in class tomorrow to talk about reader engagement, which is her specialty. I like this post from her blog, inspired by a talk Tom Rosenstiel gave at a conference recently. Please read it, and think about it. Oh, and engage with it. […]

  3. […] got a couple of responses from that note (and a similar one one Twitter), including ones from Joy Mayer, recently dubbed journalism’s new “minister of engagement” who happens to work at the […]

  4. Taking Aim says:

    […] the question really ought to be “What is a newspaper?”  Ingram is reporting on the opinions of Joy Mayer who some are calling the “queen of engagement” because she’s preaching that the future of media is a two-way street where journalists have to […]

  5. […] no saben realmente qué deben hacer para conseguir esa interacción. Esto es lo que opina Joy Mayer, periodista becada en el Reynolds Journalism Institute que durante un año ha estado investigando […]

  6. […] Were in Charge, I’d _____” session in Boston while I was happy to be a last minute addition to Joy Mayer’s panel discussion on engagement in […]

  7. […] Nieman Report by Joy Mayer, Engaging Communities: Content and Conversation, does a beautiful job illustrating the need, value […]

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